This project was a rebrand of the British chocolate brand Montezuma's by going back to the roots of the brand, and the South American town that gives it it’s name.

 

The design draws inspiration from Costa Rican culture, creating a chocolate infused version of the patterns on traditional ‘Ox Carts.’ The design uses different colour combinations to differentiate the different flavours. It also integrates key ingredients of each of  the flavour combinations.